Not only did it transform our social interactions, but it has also impacted how brands approach marketing. Marketers have now found a new channel to connect and engage with their target audience, while businesses use social networking sites to promote their products. Considering that there are more than 200 active social media websites, it’s a challenging job, though, for businesses to maintain their presence on all the leading social networking sites actively. Even if they want to use only a few social networking platforms (let’s say only the top 5), it’s still a big task. For this reason, marketers and brands often turn to social media marketing platforms. With the help of one of the following tools, you can make your social media marketing more effective and profitable without having to sacrifice your own social life.
Best Social Media Marketing Platforms for 2023:
Best Social Media Marketing Platforms for 2023:
Final Words
Social media marketing platforms help your business in several ways, but you have to understand that it isn’t all about tools. The way you use these tools is important. Having a lot of tools in your marketing stack doesn’t ensure success. A robust social media marketing strategy is what’s essential for success.
Key Features
A content calendar and campaign planner Advanced analytics dashboards Community management and in-app support Social media advertising and competitor benchmark (Full Suite only)
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An all-in-one social media marketing platform. You can create a social media marketing strategy with Sendible easily. Powerful reporting simplifies tracking and analysis.
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Automated publishing – Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google My Business Analytics for all posts Custom post ideas Approval workflow and a commenting system
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It is a powerful tool suitable for teams. It monitors sentiment analysis. You can measure customer satisfaction with Brand24 too.
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A multi-purpose social media management tool. Works perfectly for teams. Supports all the leading social media networks.
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Advanced analytics – Instagram, Facebook, Twitter, and LinkedIn Multi-profile management from one dashboard – Instagram, Facebook, and Twitter Powerful scheduler – Instagram, Facebook, and Twitter Insightful industry benchmarks for over 100 industries – Instagram and Facebook
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Its pricing is flexible and allows you to select the number of accounts and users. You can use it to handle generic comments automatically. Its performance analytics lets you measure and analyze your progress on the major platforms. It has an Instagram Scheduler for scheduling and publishing content automatically.
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It has a huge collection of assets for its users. You can create several types of visual content. It lets you collect and store leads.
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A Twitter chatbot is great for boosting engagement. It segments your Twitter audience to improve targeting. You can grow your followers with its powerful analytics.
Key Features: Search/Discovery, Audience Analysis, Social Listening, Competitor Research, Channels: Instagram, Facebook, YouTube, TikTok Key Features
It offers powerful web and mobile apps. You can use it to access basic and advanced analytics. For improved engagement, it shares suggestions for the best time to post. It has a wide range of image filters, designer templates, and stickers to help you create content.
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It is free to use with limited features. It supports all the leading social networks. Chrome extension is a lifesaver.
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It is absolutely free to use. It has a Chrome extension that lets you convert text into an image with a single mouse-click. The user-interface is fairly easy-to-use.
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It has a visual calendar to plan, create, and share marketing content You can create template posts, save ideas, and store images, media, and links in one central content hub Automatically publish your content to multiple platforms at your chosen time and date
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It comes with a social calendar. It has paid promotion tools that help you with social ads. It offers you with powerful analytics.
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You can post in multiple ways across Facebook, Instagram, Twitter, LinkedIn, Google My Business, YouTube, TikTok, Tumblr, WordPress, Telegram, Vkontakte, Odnoklassniki, Pinterest, and Medium. It includes auto scheduling and multi-posting. It includes Builder, a link-in-bio tool that lets you create micro landing pages that link to other assets. It includes a social media listening/monitoring tool for crisis management and improving your customer satisfaction.
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It has a free plan for individual users. You can create clickable landing pages to boost conversions. Choose from unlimited media for your posts.
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Compare Twitter accounts to find influencers. Segment followers based on several variables. Compare your relationship with your competitors.
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You can find hashtags with a single click. It lets you create multiple pins with a single click. It has powerful analytics that helps you with growth.
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It works as a complete reputation management tool. You can find trending content on any topic. It can be integrated with Hootsuite.
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It is a powerful tool for content discovery. You can find keywords, content ideas, and titles that people love sharing. It improves engagement by letting you monitor and respond to comments.
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You can add and track social accounts. Active social media monitoring. Its sentiment analysis feature is just amazing.
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It is a perfect tool to create buyer personas You can create and manage social content strategy It helps you run and manage influencer marketing campaigns
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It works automatically. You can gain over 100 new followers every day with it. You can connect with your target audience without any hassle.
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It filters the content based on your preferences. You have always something interesting to share on your social accounts. You can use Feedly on all types of devices seamlessly.
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Text to video is the best feature that lets you convert text into video. It has a huge library of images, music, and video clips to make your videos professional. Text position is adjusted by the AI tool and the appropriate keywords are automatically highlighted.
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Zapier takes automation to a whole new level. It works with all the leading apps and tools. It increases productivity by making your social media marketing effective.
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It is free-to-use. The interface is exceptionally easy with no learning curve. It has a huge collection of graphics for its users.
Key Features
Automated posting – Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google My Business Built-in graphics editor An efficient workflow setup User-friendly reports
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You can assign specific roles and access rules to different team members. You can customize social media reports with your own branding. You can search content for unlimited keywords.
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You can get instant access to brand mentions. You can use the drag-and-drop functionality to plan your posts visually. You can merge your social channels into a single feed.
Key Features
It supports all the leading social networks (Facebook, Instagram, Twitter, LinkedIn, YouTube and Pinterest). You can monitor all social accounts from a single dashboard. It helps you create and schedule posts to various networks at the same time. You can view upcoming scheduled content and collaborate in real time with team members. It lets you measure how your posts perform across all the networks and create customized reports.
