What’s equally surprising is that Acton and Koum were rejected by Facebook when applying for roles in the social media giant’s dev team. Fast forward to 2014, and Facebook acquired WhatsApp for a cool US$1.5 billion. And like all valuable apps, WhatsApp’s evolution has been influenced by a range of factors.  While WhatsApp was initially designed for private use, the need to expand its reach to support businesses quickly became apparent. Today your business can become easily contactable via WhatsApp plugins on their websites and run push marketing campaigns. And the WhatsApp’s created seamless integration options, making it just as simple to create a business WhatsApp presence as an individual would. What’s more, you can automate your communication with clients. And that’s the beauty of using chatbots. 

18 of the Best Whatsapp Chatbot Tools for 2023:

The Birth of Chatbots

One of the first chatbots developed was called ELIZA. Created by Joseph Weizenbaum at MIT in 1994, ELIZA functioned much in the way that current chatbots do. ELIZA could recognize keywords or phrases and then produce pre-programmed responses. Since 1994, much has evolved. AI programs have been incorporated with the goal of passing the Turing Test, and this, along with other applications of the tech, has led to an entire industry of solutions tailored to help organizations optimize sales and marketing activities for bottom-line profits. And when it comes to combining chatbots with WhatsApp, you get a match made in heaven. WhatsApp’s reach allows you access to a global audience, one that’s already familiar with the chat app’s features and functionality, and chatbots help you scale engagement. 

WhatsApp Chatbot Tools

If you’re on the lookout for WhatsApp chatbot tools, this blog post is for you. In it will share eight WhatsApp chatbot tools you can use to design your chatbots and engage your buyers.

Wrapping this up

WhatsApp chatbot tools are plenty, but not all are created equal. Some offer basic integrations and functionality, while others include more detailed features designed to offer more business intelligence.  What’s unique about Agentbot is it’s beautifully designed interface. It’s clean and offers an easy-to-use design decision tree to help you quickly build the most effective conversation flow.  Agentbot also helps you elevate conversation flows based on customer interactions. You can train your bot (using AI) to offer better responses to customer queries and even include nifty touches like GIFs.

Reporting and analytics are a critical component for building agile business and Agentbot rises to the occasion. It provides a host of analytical data directly related to customer interactions.  These include stats on types and numbers of interactions, the average time on the conversation, and also get qualitative feedback on your interactions (think successful and incomplete interactions). You’re also able to integrate with a collection of applications. While their list is not as long as most would want, custom API integrations are possible, too. Today, you can link Agentbot to Zendesk, Salesforce, Zapier and Genesys. Altogether, Agentbot is one of the most comprehensive WhatsApp chatbot tools we’ve seen and worth investigating further. Price:  Pricing starts are $90. You’re able to easily build conversation flows to make customer communication more intuitive and professional. MessengerPeople also offers the ability to gather user characteristics, a feature not often marketed in this space.  User characteristics are saved as chatbot conversations take place, making it possible to drive more meaningful engagements with customers about their needs and how your brand can help.  They’ve also put work into their backend to give users a clean interface. While automation is the ultimate goal, MessengerPeople also offers helpful functionality like ticket assignment. Users can easily drag and drop tickets generated from WhatsApp chatbot engagements.

MessengerPeople’s success is relatively impressive. Implementations of their solution have help BMW automate their workshop customer service. Price:  Pricing starts are €499. Designing your chatbot is relatively easy and done using a clean drag-and-drop interface. Botsociety also offers brands and team members the ability to collaborate and share updates.  You can also test bots in real-time by granting access to hundreds of certified testers from various locations and demographics. As you’d imagine, the ability to test the effectiveness of your bot with real users speeds up enhancements, helping you design more effective conversation flows.

We like the idea of being able to prototype a WhatsApp chatbot and later export your work into Excel, AVI, MP4 or GIF formats or development team. It takes what could be a lengthy chatbot design process and simplifies it.  Price:  Get started with a free account with the option to upgrade to a professional package with more features for $79. It also comes with a chat manager interface for fielding queries and an auto-reply chatbot. While not as sophisticated as other chatbot tools, you’re still able to create replies to common queries your customers have.  Price:  Pricing is based on a daily reception fee of $1.49. This “opens” your channel of communication with customers and allows unlimited replied for 24 hours. If sending messages, you’re charged $0.05 per sent message. If sending and receiving, reception and sending fees apply. As a messaging platform provider, they are more popular for their bot scripting tool. With it, developers are able to create chatbots capable of performing simple and complex interactions.

They also offer an out-of-the-box solution which includes automated response creation, the ability to customize your chat assistant, and switch to live chat mode if need be. Price:  Start sending messages from $0.001 per message.  Yalochat has a strong AI focus. Through deep learning, chatbots experiences are enhanced, along with continuous training from developers. And their results prove their tool highly successful. According to its website, Yalochat serves over 700,000 users weekly.  LivePerson also comes with a powerful dashboard that allows any department to gauge how well they are performing. Anyone from sales to technical and customer support is able to track the level of engagement with their chatbot, see how many sales it was responsible for and measure other equally important stats like average order value, total conversion time, and tell how satisfied customers after a chatbot interaction. Price:  Contact LivePerson for a quote and demo. If you need to offer your audience more ways to connect with your brand, ChatCompose can integrate with your CMS, CRM, Mailchimp, SendGrid, Slack and event process payments and has speech recognition to take phone calls. ChatCompose also offers a considerable amount of resources to help customers understand and use their solution. You’ll have access to a collection of use cases, including using their tool for answering questions, lead generation, customer support, booking reservations, building surveys, querying databases, placing orders, capturing data, opening bank accounts and offering loans, offering insurance, and more. Price

Free Professional: $12/mo Enterprise: $69.00/mo

Like other bots, Landbot.io includes the option to build integrations to help collect data in real-time. Other integrations include Mailchimp, Zapier, Slack, Google Analytics, Sendgrid and Salesforce. They also pride themselves in their ability to leverage conditions to create hyper-personalized conversations that flow.  While bots are designed to take and carry conversations in real-time, Landbot.io also offers human intervention. You can, at any point, take over chats with clients, something particularly helpful if you want to deal directly with a hot new lead.  Feature-wise, you’ll be hard-pressed to find a tool that’s as well-developed as this. Landbot.io has built-in a range of nifty ways to engage with your audience. For example, you can run targeted campaigns using complex filters top find the right audience for your offer. You can also use the tool to create conversational opt-ins to generate more subscribers for your business account. Price

Sandbox – Free Starter: €30/mo Pro: €80/mo Business: Custom price

But what we found impressive was their omnichannel approach. Engati allows you to leverage their tool on over 14 channels, including website, mobile, Skype and social media platforms, while running broadcast messaging and campaigns to your audiences. While this functionality seems to be gathering momentum with some of the chatbots we’ve seen, we think it can only grow in application.  The chance to reach audiences is always a must, and when it comes to connecting with WhatsApp users, there’s tons of opportunity. The platform is used by over 1.6 billion people around the world, making it possible for brands to engage more people with target messaging for maximum results. They also offer voice bots, something that the industry is starting to see more of. This chatbot tool also comes with rich analytics capabilities that will show the most frequently asked questions, performed actions, cohort analysis and more to help you create more personalized and effective conversations with audiences. Price

Available upon request

In the banking sector, it can respond to customer queries, offer statements, balances, process transfers, manage technical issues, and recommend related services. For insurance businesses, it provides quotes and the best deals, resolves customer queries, and notifies prospects of better quotes that are ideal for their risk profiles. Lastly, for brands with the need for a smart but efficient customer services solution, Botsza identifies and manages customer queries and makes product and service recommendations, along with serving up helping information on recommendations. It also works with some of the most popular platforms today. From Slack, Skype, GroupMe and Kik, to email, Facebook Messenger, Twitter and WeChat. Botza is powered by AI, machine learning and automation. As with all smart chatbot developers today, Botza has made its core focus solving real-world problems through the power of technology and innovation. Price Contact for pricing It also comes with an impressive set of features. Some of our favourites include sentiment analysis, automatic speech recognition, sharing and collaboration (allowing you to build your chatbot alongside colleagues). You also have access to a synonym library, can view entire chat histories, the option of switching between platforms (go from website chat to Telegram), and hand-off chats to live agents. Last, but not least, Snatchbot also comes with advanced analytics. You can track performance by query type, platform, and compare them to your KPIs. While our list includes other drag-and-drop chatbot tools, making them easy to use, there’s one more feature we found a godsend for busy marketers. SnatchBot offers a bot store. It’s filled with template bots that can be purchased and applied to your ecosystem, saving you hours of conversation flow design.  While the above are more frontend features, as mentioned above, SnatchBot is capable of performing backend tasks, too. These include reading and writing databases, scraping data from the web, connecting to APIs, copying and pasting, completing forms, moving files and folders, and logging in and out of web and enterprise applications. It’s also able to make calculations, extract data from documents, open emails and attachments and collect social media stats. Price

Free Pro: $30 for 10,000 messages

As for features, Flow.ai makes marketing and sales simpler. It’s able to nurture leads, book appointments and sell products. It can also deflect calls to messages by using IVR prompts to deal with more customers. Like other tools on our list, human takeover is possible. Flow.ai also allows you to include rich media in conversation flow, something that adds extra value, especially when it comes to selling products and services.   Altogether, these features are easily accessible through Flow.ai’s easy-to-use drag-and-drop conversation flow design tool. And if you’d rather code, you can. Flow.ai offers support for APIs with the ability to use webhooks. Price Contact for pricing Botscrew’s conversation flow can be managed by category or product, depending on how your business is structured. Unlike Agentbot, designing your conversation flow is text-based, but equally intuitive and easy to use.

Botscrew also packs AI, making it possible to train your chatbot to offer more accurate and helpful responses. It takes more than one piece of software to run a business. Botscrew, therefore, integrations with your CRM, Salesforce, Messenger, Trello, Slack their API. Analytics are also available, helping you further customize your WhatsApp chatbot to drive better results. Price:  Schedule a demo to begin your sales engagement. Another useful feature that deserves special mention is that you can use its integration suite to link your chatbot with other tools that your business uses. This way, you can pull data into your chatbot to personalize the customer experience further and send data collected by your chatbot to your database with customer details.  In addition to WhatsApp, you can also publish your chatbot as a widget on your business website or as a standalone page.  Price

Free 14-day trial Pricing available upon request

If you want to automate your conversations, it also offers an intuitive chatbot builder for WhatsApp. You can, for example, send an automated “Away” message to customers when your business is closed or create other templates that will help you to reduce your response time significantly.  Price Pricing available upon request With the help of its drag-and-drop editor, it’s easy to create a chatbot. You can create triggers and set up auto-replies to create an effective sales funnel for your subscribers.  Speaking of subscribers, it can also help to grow your contact list. You can, for example, add a subscription widget to your business website or send an email or text message to your current subscriber list inviting them to opt in to receive WhatsApp messages from you too. Then, to help you manage all the new conversation, you can invite team members to your SendPulse account to help assign the workload evenly.  It also offers valuable analytics. With this information right at your fingertips, it becomes much easier to keep track of the number of messages sent, delivered, and opened which will help you to make more informed changes to your marketing campaigns.  Price: Basic free plan (but this option excludes WhatsApp). To use it specifically for WhatsApp, pricing starts at $5.20 per month.  You can build a chatbot for answering customer questions, executing actions using triggers, automatically updating customer data, or one that can do all of these tasks. With its no-code builder, it’s easy to create a flow that will guide your audience through a logical troubleshooting process. Plus, thanks to its customization options, you can keep the look of your brand identity by changing elements like the color, shape, or size. Other useful features included are digitized interactive voice response (IVR) for prioritizing conversations and contextual agent handovers. So, you can rest assured that even “more challenging” cases will be dealt with correctly.  Price:

Free  Growth: $18 per agent per month Pro: $47 per agent per month Enterprise: $83 per agent per month

When picking your WhatsApp chatbot tool, make a clear assessment of what your business needs right now. Does customer intent matter? Do you want to be able to develop relationships after the initial chat? Would it make business sense to build something complex with long conversation flows? While there’s definitely more to consider, we’re certain that WhatsApp chatbot tools will continue to evolve. And for brands looking to scale and do so effectively, without compromising their image and customer service levels, the more sophisticated the solution, the better. 

  1. Agentbot
  2. Botscrew
  3. MessengerPeople
  4. Botsociety
  5. Raphiwha
  6. Gupshup
  7. Yalo
  8. LivePerson
  9. ChatCompose
  10. Landbot.io
  11. Engati
  12. Botsza
  13. SnatchBot
  14. Flow.ai
  15. Tars
  16. Sendbee
  17. SendPulse
  18. Freshworks